For the international contemporary live music industry
LiveUK

AEG take full control of AXS

WORLD                 -
World News
October 11, 2019

MULTI-VENUE owner and operator AEG now owns 100 per cent of ticketing company AXS, the business it co-founded with Outbox in 2011, using software developed by the company behind Cirque du Soleil.

AXS was creatd to rival Ticketmaster, after the latter merged with promoter Live Nation in 2010 to form Live Nation Entertainment.

It is understood AEG had previously held 38 per cent, with the remainder held by Outbox and  Dan Gilbert’s Flash Seats, which merged its Veritix business into AXS in 2015. Financial details have not yet been revealed.

“As a [football] team owner, music promoter and venue owner/operator, ticketing is core to AEG’s business and this transaction allows us to more closely align our global asset portfolio,” says AEG president and CEO Dan Beckerman.

“We are focused on delivering innovation and product development that enhances the fan experience and creates opportunities to integrate data and generate new revenue streams for all AXS clients.”

AXS operates in Europe, North America and Japan, provides ticketing services to more than 300 venues worldwide and sells nearly 50 million tickets annually.

Other Stories

UK’s Dickins takes global role at WME

June 26, 2020
UK-BASED agent Lucy Dickins has been appointed co-head of WME’s worldwide music division following the departure in the US of WME partner and worldwide head of music Mark Geiger.
Read more

Promoters remain frustrated as event restrictions subside

June 26, 2020
COVID-19 event restrictions are being loosened worldwide but promoters do not expect business to return to anything like normal until the next year. New Zealand…
Read more