Pan-Europe promoter, venue operator and record label Deutsche Entertainment AG (DEAG) has closed Vienna-based promoter Blue Moon to focus on other markets.
DEAG which owned 85 per cent of Blue Moon, will continue to put on concerts in Austria through local promoters, and sell tickets through its ticketing platform.
“With the changed market strategy for Austria, we are transforming ourselves from a rival competitor into an attractive supplier of high-quality entertainment formats,” says executive board member for DEAG’s international business Detlef Kornett.
“Furthermore, we see good conditions in the UK, Germany and Switzerland, and will continue our expansion strategy.”
Among the national promoters DEAG has stakes in are Switzerland’s Good News Productions, Germany’s Wizard and the UK’s Kilimanjaro Live.