For the international contemporary live music industry
LiveUK

Superstruct acquires Sonar operator Advanced Music

SPAIN -
World News
July 11, 2018
Billy Joel

Superstruct Entertainment, the multi-event organiser run by Creamfields festival founder and former president of electronic music at Live Nation Entertainment James Barton, has acquired a majority stake in Barcelona-based Sónar and Sónar+D promoter Advanced Music.

The deal will result in the expansion of Sónar and the Sónar+D Congress in Europe, Asia and Latin America, according to a joint statement issued by the two companies.

“Advanced Music has a coveted track record in the live entertainment industry,” says James Barton, CEO Superstruct, which is backed by venture capital investor Providence Equity Partners.

“We have long admired their events, especially Sónar and Sónar+D, and are confident this partnership will allow our combined platform to benefit from unparalleled synergies and stronger market positioning.”

The management team of Advanced Music, as well as its board of directors, will continue to be led by its founding partners and directors.

In 2017 Superstruct invested in another Spanish-based promoter Entretenimiento Musical (Elrow), which promotes electronic music events across the world and stages events as part of the Netherland’s Mysteryland (cap. 60,000) in Amsterdam and the UK’s Parklife (70,000) in Manchester (see Audience issue 206).

In January 2017. Providence acquired a 70 per cent stake in Hungary’s Sziget Festival (80,000) and its operating company Cultural Management.

Other Stories

Ireland set to ban touting and bots

October 3, 2018
REPUBLIC OF IRELAND           Legislation banning the resale of tickets at above face value for large concerts and sporting events has…
Read more

Forum Braga renamed the Altice Forum

October 1, 2018
PORTUGAL            When it opened earlier this year, the 12,000-capacity Forum Braga became the second largest auditorium in the country and the…
Read more